Platform Strategy

Platform Strategy
By:Laure Claire Reillier,Benoit Reillier
Published on 2017-04-21 by Taylor & Francis

During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own |rocket model| and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.

This Book was ranked at 12 by Google Books for keyword economics explained.

Book ID of Platform Strategy's Books is liIlDwAAQBAJ, Book which was written byLaure Claire Reillier,Benoit Reillierhave ETAG "DjpiqkDOYOo"

Book which was published by Taylor & Francis since 2017-04-21 have ISBNs, ISBN 13 Code is 9781317085515 and ISBN 10 Code is 1317085515

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